She want no less than to make the world a better place. Using insights and creativity as strategic tools, helping organizations to more warm and human, less cold and corporate brand expressions, experiences and communication.
As an experienced creative director, art director and design strategist, she specializes in motion branding & communication. Passionate about innovation and concept development, she either coaches creative teams or gets the hands dirty and deeply involved herself. She lectures on motion branding since many years and hold creative workshops.
Working with a wide range of clients, developing concepts for campaigns, identities and branded content etc. Examples of industries in the recent year: energy, transport, pharmaceutical, hotel, real estate companies, broadcasting & entertainment brands and several NGO’s.