WINNERS 2015

As part of the Pepsi’s global challenge to see the world differently, Ukraine’s "Beats of the City" is letting fans remix the sounds of its streets. Amateurs and professionals are able to experiment with audio collected from urban environments, and use the samples to create original music scores. After the five best city soundtracks are produced and recorded, the winners will receive a specially designed stereo inspired by the Pepsi can itself.  The grand prize is a Pepsi inspired sound system by Pototskiy equipped with two high-capacity loudspeakers, a 15-hour battery life, and original signatures by the ONUKA and The Maneken. The soda can color scheme and logotype lie on the wooden enclosure. The system is handmade in Ukraine and demonstrates home-grown craftsmanship.