WINNERS 2016

Task: Create from scratch a new brand and packaging for the line of sunflower seeds that could thrive in a highly competitive market. Target regions: Russian Federation, Ukraine, Kazakhstan. Solution: We have decided to create brand character to increase the brand awareness. Unconventional rodent - a squirrel - looks really good on the packaging. We have developed several different packaging options to meet the requests of major retailers, with colorful design and high usability.