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Together with Fedoriv, for Nova Poshta has developed a promotional website for the largest automatic sorting line for sending parcels in Ukraine. The site used is not the usual interactive navigation, which visualizes the scheme and principle of operation of the line. Completely unique graphics, drawn by the artist adds the effect of innovation. To enhance the atmosphere, the principle of operation is described on the site by the voice of a robot in the Ukrainian language, and each user action is additionally voiced for feedback. The site was launched and presented at the launch of the innovative terminal.