WINNERS 2015

The new AXE gives everyone a chance to feel life in non-stop mode. With the assistance of five charismatic heroes who are ready for anything it demonstrates ways how not to wait till the weekend to make the statement. On each weekday one of them streams his incredible day. The website visitors suggest what the heroes should do, where to go, and what to explore. The stream is based on fulfilling visitors’ suggestions, which took up an hour per day. Afterward, each stream was assembled into a short video report.