Победители 2016

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A-4 Packaging design

 
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Baron Semen
A-4-3    Студія маркетингу та дизайну MUST

Task: Create from scratch a new brand and packaging for the line of sunflower seeds that could thrive in a highly competitive market. Target regions: Russian Federation, Ukraine, Kazakhstan. Solution: We have decided to create brand character to increase the brand awareness. Unconventional rodent - a squirrel - looks really good on the packaging. We have developed several different packaging options to meet the requests of major retailers, with colorful design and high usability.