Переможці 2021

To get the attention of youth, the Joice tariff from Vodafone has emphasized not classical advertising, but native content, and launched the first YouTube brand show in Ukraine — Joice Show. Teens do perceive everything with their eyes more than others, so the show’s visual style turned out to be a little cocky and crazy one – just the way they like it. Acid colors, digitality and collage have enhanced the show’s effect itself and generated millions of views.